How a Professional Life Insurance Review Works
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Written by Christopher Hall, AdvDipFP | Authorised Representative, AFSL 526688 | March 2026 Most people who consider a professional life insurance review have the same question before they pick up the phone: is this going to be a pushy sales call?
It is a reasonable concern. The short answer is no. A professional review is a structured, no-obligation process that typically begins with a conversation of between five and twenty-five minutes, involves the comparison of six to ten insurers, and concludes with a formal Statement of Advice sent by email — at no cost to the policyholder. In our experience across 500+ policy reviews at Arrow Equities, policyholders in good health have typically seen premium reductions of between 30% and 60% on equivalent cover before any structural improvements are applied. What the review finds determines the recommendation — not the other way around.
This article provides a general educational overview of how a professional insurance review process typically operates. It does not constitute personal financial advice, and no part of this article should be read as a recommendation for any individual's specific circumstances. Policyholders seeking assistance with their insurance arrangements should obtain personalised advice from a qualified, regulated, and registered financial adviser.
This article explains exactly what happens at each stage, from the first conversation to a new policy being in force, so that anyone considering a review understands what the process involves before they begin.
What to Have Ready Before the First Conversation
A policy review does not require significant preparation. If the following documents are available, the initial conversation moves efficiently. If they are not, Christopher can request them from the insurer or superannuation fund directly — this adds a few days but does not prevent the review from beginning.
Current policy schedule. A one-to-two page summary document showing coverage amounts, current premium, policy number, and insurer name. Usually available via email from the insurer, through the superannuation fund's member portal, or on request.
Most recent premium notice. This shows the current premium, any increase applied in the current period, and the payment due date. For reviews triggered by a premium increase, this is the natural starting point.
Recent payslips — last three months. Used to calculate income protection coverage levels and assess affordability. For self-employed clients, a profit and loss statement or most recent tax return serves the same purpose.
Mortgage statement, if applicable. The outstanding balance and monthly repayment figure inform the life and TPD coverage need calculation for families carrying mortgage debt.
Superannuation balance statements, details of current medications, and relevant medical history are useful but not required upfront. Christopher can work with whatever is available and gather additional detail as needed.

The Initial Consultation: 5 to 25 Minutes
Depending on the client's circumstances, the initial conversation takes between five and twenty-five minutes. Where a client's situation is straightforward — standard employment, no complex medical history, a clear set of existing policies — the essential information can be covered quickly. Where there is greater complexity, such as self-employment structures, pre-existing conditions, or multiple policies across different ownership arrangements, the conversation is longer.
The questions are practical rather than intrusive: what policies are currently in place, what they cover, what the family is paying, and whether there have been any changes in health or financial circumstances since the policies were first arranged. Christopher also explains at this stage how the review process works, what a Statement of Advice contains, and what the range of possible outcomes might be.
No commitment is required at the end of this conversation. The initial consultation is information-gathering — nothing more.
The Research Phase: 6–10 Insurers, 5–7 Business Days
Following the initial conversation, Christopher conducts a market assessment comparing between six and ten insurers against the client's specific profile. This comparison considers not only the quoted premium, but policy definitions, the insurer's underwriting appetite for the client's occupation and health history, and the financial strength of the insurer.
That last point matters more than it is typically acknowledged. Individual disability income insurance premiums increased 15% over just two years to December 2022, according to KPMG Australia's Life Insurance Industry Insights 2023 — a rate that significantly outpaced inflation and age-related adjustments for most policyholders in this category. That repricing was concentrated in existing policy books, not new business. A market review examines what current new-business pricing looks like across the full range of available insurers — and whether a gap exists between what a long-standing policyholder is paying and what they could be paying for equivalent cover today.
In our experience across 500+ Australian policy reviews, policyholders holding cover for five or more years without review have typically been paying 30–60% more than comparable new-to-market rates for equivalent cover. This is the loyalty tax in its most consistent form — and it is the primary finding that a professional market comparison surfaces. (C. Hall, Arrow Equities, 500+ policy reviews)
The research phase is not simply a price ranking. The cheapest insurer at the point of quotation is not always the insurer with the most favourable underwriting position for a given client. The Dave the carpenter case study illustrates this directly: when Christopher went to market on Dave's behalf, an alternative insurer offered more competitive pricing than his existing insurer, ClearView. A detailed assessment of Dave's medical history indicated that ClearView's underwriting position was the more appropriate outcome for his specific circumstances. His new policies were issued with ClearView at new-business rates — capturing the pricing benefit of market competition without the underwriting risk of moving to a carrier whose underwriting approach to his medical profile might have differed. His total annual premium still fell from $9,314 to $5,574. The cheaper insurer simply was not the right insurer for Dave. A direct price comparison tool would not have identified that distinction.
The research phase typically concludes within five to seven business days of the initial conversation.
The Statement of Advice
Every review conducted by Christopher Hall results in a formal Statement of Advice — a legally required document under the Corporations Act 2001 that sets out the basis for any recommendation made, the products compared, the reasons for the recommendation, and full disclosure of any remuneration received by the adviser.
The SOA is sent to the client by email. Most clients, by the time they receive it, have already requested one or two specific quotes during the research phase — so the discussion typically involves reviewing the recommendation alongside those client-selected comparisons. Christopher walks through the document by phone, explains the reasoning, and answers questions. There is no pressure to proceed.
If the review concludes that the existing policy is already competitive, that finding is documented in the SOA. A professional review does not always end in a product change — it ends in an informed, documented recommendation, whatever that recommendation turns out to be.
Two Paths: Clean Health vs Medical History
The outcome of a review — and in particular whether switching insurers is the right course of action — depends heavily on the client's medical history at the time of the review. The following describes how the process typically unfolds across two common scenarios; it is not a personalised recommendation for any individual situation.
"For clients in good health, the answer is usually clear — we go to market, compare six to ten insurers, and close the gap. For clients with medical history, the conversation is quite different. We're working through which levers are available without compromising the cover they already hold."— Christopher Hall, Arrow Equities
For clients in good health with no material changes since their policies were first arranged, the majority proceed with a restructure. The loyalty tax gap can typically be addressed directly. KPMG data shows gross claims as a proportion of gross premiums rose from 61.7% to 64.6% for risk products in the year to June 2023 — the commercial logic that drives insurers to reprice existing books while competing aggressively on new business. In our experience, premium reductions of 30–60% on equivalent cover have been the consistent finding across our review base, before any structural improvements are applied.
For clients with medical history — pre-existing conditions, prior claims, or health changes since the original policy was issued — the process is more personalised. A new insurer conducting fresh underwriting may apply exclusions or loadings for conditions already covered under the existing policy. In those circumstances, the question is not "which insurer is cheapest" but "which levers are available to improve the client's position without compromising existing cover."
Where a comprehensive market assessment concludes that switching carriers is not achievable on equivalent terms — a process that may take two to three months where extensive medical underwriting is involved — the review shifts focus. What adjustments are available within the existing policy? What modifications can bring the premium to a level the family can sustainably hold? TAL's published affordability guidance documents the potential premium reductions available through policy modifications: benefit period changes can reduce premiums by up to 45%, waiting period adjustments by up to 6%, and switching from agreed value to indemnity income protection by up to 15%. (TAL Life Limited, "Alterations for Affordability Guide – Accelerated Protection," December 2022)
In practice, where a client with medical history has exhausted the new-insurer path, Christopher conducts a fresh needs analysis against their current family and financial circumstances. In some cases, TPD and income protection cover that was appropriate at the original policy date has become unaffordable at current premium levels. Adjusting coverage amounts to align with what the family can sustainably hold is a more conservative outcome than a full restructure — but it is a better outcome than the alternative: premiums that become unmanageable and coverage that is cancelled entirely. Once a decision is made, the amendment process with the existing insurer typically takes 7–10 business days.
Age compounds this picture. Younger clients in good health have the most options and the clearest outcomes. As clients move into the 45–55 age band, stepped premium acceleration and a greater likelihood of health changes narrow the set of straightforward solutions and increase the value of a personalised, experience-led assessment.
Implementation: Application to New Policy in Force
Once a client decides to proceed, Christopher manages the application process. The timeline depends primarily on the complexity of medical underwriting required and the client's availability to participate in that process.
Scenario | Typical timeline to new policy in force |
Good health, limited medical history, client readily available | 7–10 business days |
Standard underwriting, no medical follow-up required | Approximately 2 weeks |
Medical follow-up required (GP records, specialist reports) | Approximately 6 weeks |
Extensive medical underwriting with multiple follow-ups | 2–3 months |
The most common cause of delay is client availability for telephone assessments with the insurer's underwriting team, or the time required to gather medical records from treating practitioners. Christopher manages communication with the insurer throughout and keeps the client updated on progress.
A critical point in the implementation sequence is the overlap period. The new policy must be confirmed as in force before the existing policy is cancelled. Christopher manages this sequencing deliberately — no cancellation is initiated until the replacement cover is active. The objective is zero coverage gap.
Once the new policy is confirmed and the old policy is cancelled, the previous insurer processes a pro-rata refund for any unused premium. The timeline depends on the insurer and the payment mechanism — annual premiums, monthly direct debits, and credit card payments are each processed differently. In most cases the refund arrives within a couple of weeks of cancellation.
Ongoing Service
The commission structure that applies to life insurance in Australia means the adviser who arranges a policy receives ongoing commission for the life of that policy. In a functioning advisory relationship, this commission funds ongoing service: annual check-ins, claims support, and coverage adjustments as the client's circumstances change.
Christopher contacts clients annually to assess whether coverage remains appropriate given any changes in family situation, income, mortgage balance, or health. If a claim event occurs, Christopher assists with claim form completion, coordination of medical evidence, insurer communication, and advocacy if required. For families who have experienced the alternative — a policy with no adviser attached at claim time — the practical difference is significant. For more on what happens to policies when the original adviser leaves the industry, see Your Insurance Adviser Left the Industry: What Happens to Your Policy Now?
A Worked Example: The $8,474 Out-of-Pocket Saving
The Arrow Equities carpenter case study provides a concrete illustration of how the research phase, the two-finding structure, and the implementation sequence combine in practice.
Dave, a NSW-based carpenter earning approximately $120,000 per year with a recently refinanced mortgage and two young children, had held ClearView life insurance, TPD, and income protection policies for eight years without review. He was paying $9,314 per year entirely from personal income. Two findings emerged from the assessment — one on premium cost, one on ownership structure.
On cost: eight years without review had produced a loyalty tax gap. Replacing Dave's existing ClearView policies with new ClearView policies at new-business rates — same insurer, current pricing — reduced the total annual premium from $9,314 to $5,574. Life cover increased from $1,000,000 to $1,400,000 in the process.
On structure: Dave had been funding all three policies from personal income. Moving life and TPD into superannuation reduced the amount coming directly from personal income to $840 per year — an out-of-pocket saving of $8,474 annually. No advice fees were charged.
The cheaper insurer identified in the research phase was not the right insurer given Dave's medical history. That distinction — between the lowest-quoted premium and the most appropriate policy — emerged only through a professional review that assessed the full picture. A direct price comparison would not have found it.
Frequently Asked Questions
What documents do I need for a life insurance policy review?
The most useful starting documents are the current policy schedule, the most recent premium notice, and recent payslips or income documentation. If these are not readily available, the adviser can request them from the insurer or superannuation fund directly — this typically adds a few days but does not prevent the initial conversation from beginning.
How long does the initial consultation take?
Between five and twenty-five minutes, depending on the complexity of the client's situation. Where circumstances are straightforward — standard employment, no complex medical history, a clear set of existing policies — the essential information can be covered quickly. Where there is greater complexity, the conversation is longer.
Is a Statement of Advice legally required in an insurance review?
Yes. Under the Corporations Act 2001, a licensed financial adviser is required to provide a Statement of Advice when making a personal advice recommendation. The SOA sets out the basis for the recommendation, the products compared, the adviser's reasoning, and full disclosure of any remuneration received. At Arrow Equities, every review results in a formal SOA — there are no informal recommendations.
What is the loyalty tax on life insurance?
The loyalty tax is the premium gap that develops when long-term policyholders pay significantly more than new customers for equivalent coverage from the same insurer. Based on Christopher Hall's review of 500+ Australian policies, policyholders holding cover for five or more years without review are typically paying 30–60% more than comparable new-to-market rates for equivalent cover. For a full explanation, see Understanding Insurance Loyalty Tax.
Does medical history prevent me from switching insurers?
Not necessarily, but it materially affects what is achievable. Clients in good health with no material changes since their policies were first arranged can typically switch and close the loyalty tax gap directly. For clients with medical history, a new insurer conducting fresh underwriting may apply exclusions or loadings for conditions already covered under the existing policy. In those circumstances, a professional review assesses which levers are available without compromising existing cover. For more detail, see Medical Disclosure in Insurance Applications: Common Mistakes to Avoid.
How long does the full review process take from start to finish?
For clients in good health with limited medical history, the process from initial consultation to new policy in force typically takes two to three weeks. Where medical underwriting requires follow-up, the timeline extends to approximately two to six weeks. In complex cases involving extended medical underwriting, the full process — including the period spent assessing whether a switch is achievable on equivalent terms — may take two to three months before a final outcome is known.
Is there a fee for a professional insurance review?
Arrow Equities does not charge advice fees for insurance reviews. Christopher Hall may be remunerated through commission paid by the insurer if a new policy is arranged — this is fully disclosed in the Statement of Advice. Remuneration arrangements depend on individual circumstances and are worth discussing directly with the adviser.
What happens to my old policy when I switch?
The existing policy is cancelled only after the new policy is confirmed as in force — there is no coverage gap. Once cancelled, the previous insurer processes a pro-rata refund for any unused premium, typically within a couple of weeks. The timeline depends on the insurer and whether premiums were paid annually, monthly by direct debit, or by credit card.
Book a Free Insurance Review
Arrow Equities offers complimentary, no-obligation insurance reviews for Australian families. Policyholders whose cover has not been independently assessed in the past three to five years may find it worthwhile to explore whether a premium saving, a structural improvement, or both are available — based on our experience across 500+ policy reviews.
Related Articles
Understanding Insurance Loyalty Tax: Why Long-Term Policyholders Pay More
Medical Disclosure in Insurance Applications: Common Mistakes to Avoid
Insurance Through Super or Personal Payment: Which Structure Reduces Your Effective Cost?
Your Insurance Adviser Left the Industry: What Happens to Your Policy Now?
$8,474 Out-of-Pocket Saving After Insurance Restructure: A Case Study
Sources and References
KPMG Australia, "Life Insurance Industry Insights 2023," customer impact data to 31 December 2022 — individual disability income insurance premium increase of 15% over two years.
KPMG Australia, "Life Insurance Industry Insights 2023," financial performance analysis to 30 June 2023 — gross claims as a proportion of gross premiums, risk products (61.7% to 64.6%).
TAL Life Limited, "Alterations for Affordability Guide – Accelerated Protection," December 2022 — policy modification premium reduction ranges.
Christopher Hall, Arrow Equities, proprietary data from 500+ Australian insurance policy reviews.
Educational Disclaimer
Educational Disclaimer: This content is for educational purposes only and does not constitute financial advice. Past performance is no guarantee of future results.
The information, opinions and other materials appearing on the Web Site are of a general nature only and shall not be construed as advice. Arrow Equities, AFSL 526688, ABN 87 645 284 680. This general information is educational only and not financial advice, recommendation, forecast or solicitation. Rose Bay Equities accepts no responsibility for the accuracy or completeness of the information, opinions or other materials provided on or accessible through the Web Site. The Web Site has not been prepared with reference to your individual financial or personal circumstances. You should not rely on any advice in this Web Site without first seeking appropriate professional, financial and legal advice. Further, where Rose Bay Equities makes third party material available or accessible through the Web Site you acknowledge that Rose Bay Equities is a distributor and not a publisher of that content and that its editorial control is limited to the selection of those materials to make available. We accept no liability for any loss or damages arising from use









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